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Narrative InoculationModule 1

Propaganda Recognition

Beyond the Obvious

Propaganda isn't just what comes from enemy states or historical regimes. It's any systematic attempt to shape perception and behavior through messaging, regardless of source.

Modern propaganda is often:

  • Subtle: Embedded in entertainment, news framing, memes
  • Decentralized: Spread through networks rather than central broadcast
  • Participatory: Recipients share and modify, becoming propagandists themselves
  • Data-driven: Targeted based on psychological profiles

Propaganda vs. Persuasion

All communication seeks to influence. Propaganda specifically:

  • Prioritizes effect over truth
  • Exploits cognitive shortcuts rather than engaging reason
  • Creates binary thinking and suppresses nuance
  • Activates emotion while appearing factual
Knowledge Check

An ad shows a politician standing in front of a flag, wearing casual clothes, at a family gathering, while a voiceover says "join the movement for real change." Which propaganda techniques are present?